RSS feeds are used for syndicating regularly changing content on a web site, including this one. You can open an RSS feed using an RSS reader and use it to see if there is any new content on this site or you can set up a server-side script to parse the feed and display it on your web site.
The recent news feed contains the latest 100 news items published on Mustangs, Etc..
The latest products feed contains the latest 100 products added to Mustangs, Etc..
Latest 100 New Products (RSS)
Latest 100 New Products (Atom)